Introducing: Bethanie Lunn
Tuesday, November 30, 2010 at 2:49PM
Lee Hicken in Books, Fashion, Hebe Leeds, Our work

Photo: www.stevestensonphotography.com

She is a writer, presenter, stylist and with her first book selling out just three days after launch, Bethanie Lunn's star is certainly on the rise. We sat down with Bethanie to discuss her career, plans and vision for the future.

We have got to know Bethanie during the past year mainly due to our mutual interest in the UK fashion scene and this is certainly an area she has a great deal of experience in. (Bethanie is the resident style and beauty expert for Meadowhall, Sheffield) We have often spoke about the power of blogging and this is something that has helped Bethanie raise her profile online, so much so that she has recently landed a new role as an online presenter for the X-Factor's fashion partner: very.co.uk

Bethanie's Book

Recently Bethanie has been on a whirlwind UK book tour promoting the release of 'A Modern Girl's Guide to Fabulousness' which has already attracted the praise of global fashion icon Elle Macpherson and many others. The book is billed as a 'lifestyle bible of services, places, tips and tricks for modern life'. Bethanie hopes the book is just the first step in taking her ideas and tips global:

"I hope to do as Elle Macpherson says in her testimonial of my book and ‘take my Fabulousness global’, I like the idea of bringing out a Modern Girl’s Guide To Fabulousness in different countries, sharing the best kept secrets and hidden gems in the world to help women everywhere get the best products and services, wherever they are"

The Future

Looking towards the future, Bethanie is determined to make her own luck and create her own opportunities:

"I’m not here to put my nose to the grind stone nor am I here to accept situations – I’m here to create my own situations, make a difference, make an impact, help others if needed and fulfil every day with purpose, intent and fulfilled dreams…and thoroughly enjoy myself while I’m at it!  This is what I remind myself of every day"

We will be collaborating with Bethanie in the near future on new projects and we are sure that together we can develop some really interesting ideas. Some of these ideas will be 'Leeds-centric' with a focus on showcasing some of the great talent and potential we have in the city. Bethanie believes the talent is here:

"The vintage fashion scene in Leeds is particularly strong and, sadly unlike other cities, there are still lots of independent stores and plenty of entrepreneurial spirit.  Initiatives such as Leeds Shopping Week and Leeds in Vancouver, for instance are excellent but I feel what is lacking is the community support to back these independents and move forward to initiatives to really put Leeds on the fashion map, make an impact and reap the rewards the city truly deserves.  Hopefully this is where we’ll come in!"

Having a professional as focused and ambitious as Bethanie providing input onto upcoming projects will definitely be a big advantage to everyone involved. It seems, like many people we talk about on this blog, she is only at the start of her journey and we are really excited to see what will happen with Bethanie in the future.

Check out our previous Introducing posts here: 

Introducing: James Steward

Introducing: Marc Leaf

Introducing: Muireann Carey-Campbell

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