We met ICS back in October 2010. Team Hebe attended a Harvey Nichols event and saw the boys perform for the first time alongside a catwalk. We loved their sound which was, and still is, difficult to pin down, so we introduced ourselves to the band and so began the Hebe/ICS love affair.
In May 2011 we produced Leeds In Barcelona: A Creative Encounter which took Leeds creative talent over to Barcelona for a special showcase event. This was the perfect opportunity to collaborate with ICS for the first time, which was what we had been wanting to do since we met them. It gave ICS a great opportunity to perform to a European audience of opinion-formers and we knew they were the perfect band to take as they are ‘fresh, innovative and heavily influenced by the underground of the city and the fashion scene (Lee, Hebe May 2011)’.
After the Creative Encounter
The Barcelona Creative Encounter was great for many reasons but one of the most important was the relationships that were formed on the trip. When you have fashion designers, DJs, bands and media specialists hanging together for three days you are constantly talking creative collaborations and getting to know more about what each other is about.
On the trip we introduced ICS to our friends at Back to Basics: Dave Beer and Tristan Da Cunha. The guys got on like a house on fire and we were soon talking of what we could do when we got back to Leeds.
We all already knew in the back of our minds that we needed to work together in an official capacity, but obviously first we had to drink lots of beer, watch documentaries about The Clash and party together before any deal was agreed!
After this hard work was done, so was the deal and now ICS are officially managed by Team Hebe and Dave Beer! The boys performed at the Back to Basics 20th anniversary bash with Bez and Pritch which was fun and are scheduled to play Live at Leeds on May 5th. Keep checking the ICS website and Facebook page for updates about upcoming gigs and track releases. In the meantime check out a track from the new EP, Cassette Tapes below...