Entries by Hebe Media (53)
Happy 20th Birthday To Back To Basics
On this day in November 1991, and in an attempt to find an antidote to the whistle blowing, white glove wearing rave culture that saw in the nineties, a group of friends opened a club night in Leeds called Back to Basics.
It was, and has remained dedicated to good times for the "discerning clubber". Twenty years on it's the world's longest running weekly club night and continues to be an underground driver of our city's music and culture.
We love Basics, we love Dave... hell we even manage a band together who are playing the party tonight and just did an amazing project in Barcelona together! And of all the things people talk about in this city as being 'awesome' 'legendary' etc, this is something that truly 100% lives up to those words.
Here's a retrospective mix by Ralph Lawson, the first resident DJ and the first person to play a record at the club:
The Music Factory Years 91-94 part one by ralphlawson
We'd say Happy Birthday but what's another year when you're timeless (and, we suspect, immortal)? Instead, we salute you and look forward to partying with you tonight and for many years to come.
Hebe x The Thing
We are delighted to announce that we are sponsoring the screening of The Thing at Leeds International Film Festival on Saturday. This is part of our media partnership with the festival.
We are really excited about this for a couple of reasons. First of all we love the film festival and the venue for the screening is amazing. Also from a personal point of view, we are really looking forward to seeing this film. The original 1982 The Thing by John Carpenter is a firm favourite among Team Hebe. You will often hear Lee raving about the soundtrack and the special effects. It is definitely right up there in our 'favourite films' list.
It was a great decision to make the 2011 version a prequel rather then a sequel. The original is near-perfect and to try and drag that out and potentially do a diservice to the fantastic ending would have been the wrong move in our view. It looks from the trailer and stuff we have read online that the team working on the new version have tried to keep things as close to the orginal as possible. Recreating the Norwegian camp seen at the begining of the 1982 film and generally staying along the same lines in terms of colours, shots, props etc.
Although it would be an amazing achievment to even get close to the original, we have high hopes for this film and for one night on Saturday we can kick back, chill and then get the hell scared out of us for a couple of hours, sounds fun :)
Hebe October Round-Up
Wow! What a month that was! We had a seriously interesting October both on the blog and in general Hebe life. Here is a quick look back at the month that was all about big news and fashion!
In October we announced a new relationship that we are really excited about. Hebe Media has been appointed the 'preferred digital supplier' and 'brand ambassador' by Land Securities for the new Trinity Leeds scheme. We are really looking forward to working with the Land Securities team over the coming months and there are some seriously cool projects in the pipeline and a couple that are already underway.
The first of those was the sponsorship of Leeds Fashion Show 2011 by Trinity Leeds. This something we are really proud of. Leeds Fashion Show is such a great project created by great people and the fact that Trinity Leeds have come in and added support is really good news. Hopefully this is just the start of the relationship and next year we can do even more together. We took along the 'T' to meet and greet some of the Leeds' fashion crowd in the first part of the 'Taking the T into Leeds' campaign.
Speaking of fashion, we put out a 2-part feature on Leeds Fashion Scene. The first part looked at the current situation and what was going on here. The second part looked at the future and how we might improve our position in the global fashion scene. We knew it would ruffle a few feathers and it certainly did! The reaction has been amazing. In addition to all the comments, likes and tweets about the posts we also received lots of private emails, DMs and messages. We have to say that the overall feedback has been along the lines of 'well said' and 'right lets do this!' which is exactly the response we hoped for. There are new plans cooking now around this and we will be making some announcements soon.
On the blog earlier in the month we posted the new video from our favourite Swede (sorry The Pap) Adam Tensta, which as per usual is ace!
Looking forward, if October was all about fashion then November is all about film. Today we will be announcing a new film competition involving Left Eye Blind, Trinity Leeds and Everyman Cinemas. The project is the second project in the 'Taking the T into Leeds' campaign. We think it is going to be amazing. As with the Leeds Fashion Show project, supporting and highlighting brilliant Leeds projects and talent sits right at the heart of what we are doing.
Keeping on the film tip, we are proud to have some of our projects supporting the Leeds International Film Festival this year. Hebe Media, LOL! Leeds Online and UK Observing Diary will all be playing a role in supporting the festival and it's team. We will also be sponsoring a film, that we will announce today! We must at this point give a shout out to Kay Brown, who is an absolute star! Without people like Kay we would not have projects like this in the city, we are lucky to have her here.
Stay tuned during November for more exciting announcements around new projects and partnerships that we are currently finalising.
See you again soon!